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Have you ever wondered how to register for your voter’s card and exercise your right to vote in Nigeria? As someone who has actively participated in elections, I understand the importance of having your voter’s card and the frustrations that come with not being adequately prepared. How to Register for an INEC Voter’s Card in Nigeria: 2027 Elections - Step-by-Step Guide Let me share a story from my first voting experience. It happened in Jalingo, Taraba State, at Model Secondary School, where I voted in my ward. The day was remarkable because of the massive turnout. I stood all day in a long queue under the hot sun, watching people determined to make their voices heard. One man ahead of me caught my attention. He stood patiently from morning until evening, only to be turned away at the last moment because he had only a temporary voter’s card. The look of disappointment on his face was unforgettable, and it inspired me to write this guide to ensure no one else goes through such an ordeal. So, if you're ready to get your Permanent Voter’s Card (PVC) and play your part in shaping Nigeria’s future, here’s a step-by-step guide to registering with the Independent National Electoral Commission (INEC). Step 1: Visit the INEC Online Registration Portal Start your voter registration by visiting the official INEC portal at cvr.inecnigeria.org. Here, you can: Pre-register for a new voter’s card. Apply for a transfer if you’ve relocated. Update or correct details on your current voter’s card. This online process helps reduce wait times during physical registration. Step 2: Book an Appointment for Physical Registration After completing the online registration, you’ll need to schedule an appointment to finalize your registration at the nearest INEC office or registration center. You’ll receive a reference number, which you must bring along to the appointment. Step 3: Locate an INEC Registration Center Visit the designated INEC office or voter registration center in your local government area. Ensure you carry: A valid means of identification (e.g., national ID, passport, or driver’s license). Your appointment slip from the online portal. Step 4: Biometric Data Capture At the INEC center, your photograph and fingerprints will be taken. This biometric data ensures that each voter is uniquely identified and prevents multiple registrations. Step 5: Collect Your Temporary Voter’s Card (TVC) Once your registration is complete, you’ll receive a Temporary Voter’s Card (TVC). Keep it safe, as you’ll need it to collect your Permanent Voter’s Card (PVC). Step 6: Collect Your Permanent Voter’s Card (PVC) INEC will announce dates for PVC collection at designated centers. Ensure you collect yours before the deadline, as you’ll need it to vote during elections. Tips for a Smooth Registration Experience 1. Start Early: Don’t wait until the last minute. Registration centers can get crowded, especially as deadlines approach. 2. Double-Check Your Details: Ensure all personal information is accurate to avoid complications during PVC collection. 3. Stay Updated: Follow INEC’s announcements on deadlines, extensions, and collection dates through their website or social media channels. Why Your Vote Matters We are gone past the days of collecting "N2,000" to vote for someone. Nigerians are now open minded to learn to effects of vote-buying. At my very first election, I witnessed vote-buying in my polling unit. Voting is not just a right; it’s a responsibility. By registering and voting, you have the power to influence decisions that shape Nigeria’s future. Please let's vote for the right person as disregard religion, tribalism, and anything related. Like I always tell IbiFounders, Nigeria is the New Wakanda! We have what even world powers do not. Can not. But for unfortunate reasons (leadership, politics, politicians, and poor policies), we are were we are now. Lets Collaborate! At IBIFoundry Limited, we believe in empowering Nigerians to participate actively in the electoral process. If you’re struggling with voter registration or need guidance on navigating the INEC system, contact us today. Also, we are inviting foreign and local investors to partner with us to improve education in Taraba State. Just as the American University of Nigeria (AUN) in Adamawa attracts international students, we envision a future where Taraba becomes a hub for global talent through world-class institutions. Let’s build a better Nigeria together - one vote and one investment at a time. Have a blessed day, ibiFounder! Best, Simon Taki Zaku Founder, CEO, IbiFoundry Limited ibifoundry.com.ng

Did You Know That Taraba State Was Carved Out of Gongola in 1991, but Its Story Began Long Before That? Hi, I’m Simon Taki Zaku, proud Taraban and founder of IbiFoundry Limited. Growing up in Jalingo LGA, Taraba, Nigeria, I often heard elders share fascinating stories about how our beautiful state came to be. They spoke of its vibrant tribes, the struggle for statehood, and the visionaries who shaped its journey. Today, Taraba is fondly called Nature’s Gift to the Nation , but there’s so much more to its story than meets the eye. In this post, I’ll take you through the detailed history of Taraba State, from its origins in the days of Gongola to its creation in 1991, and everything that has happened since. Stick around - you might discover things you never knew about our beloved state! Let’s dive into the incredible history of Taraba State, a fascinating gem in Nigeria's northeast. Known as Nature’s Gift to the Nation , this state boasts a rich cultural heritage, diverse ethnic groups, and stunning landscapes. Here’s everything you need to know, from its pre-creation days to its current status. Before Taraba State Was Created Before becoming an independent entity, Taraba was part of the defunct Gongola State. This region was home to many ethnic groups that lived harmoniously despite their differences. These communities practiced agriculture, animal rearing, fishing, and crafts, laying a strong foundation for what would later become Taraba. The Creation of Taraba State Taraba State was officially created on August 27, 1991 , by the administration of General Ibrahim Babangida. Its establishment was part of the military government's effort to bring governance closer to the people and accommodate the region's diverse ethnic groups. Taraba Zip Code: 672002 Governance Through the Years Since its creation, Taraba has been led by military administrators and elected civilian governors. Here’s a quick rundown of its leaders: Adeyemi Afolahan  (1991-1992) – The first military administrator. Jolly Nyame  (1992-1993, 1999-2007) – The first civilian governor. Military administrators followed, including Yohanna Dickson , Emmanuel John , and Bala Nuhu . Danbaba Suntai  (2007-2012) – Known for his contributions despite a tragic plane crash. Darius Ishaku  (2015-2022) – Focus on the education sector and won the best state, Education. Dr. Kefas Agbu (2022 till present) - Popularly known as OUR Starboy, fighting to make Taraba great again in every sector (Free Basic Education in Taraba state by Gov. Dr. Kefas Agbu since assuming office) You can read more about the current Governor, Dr. Kefas Agbu here. Local Government Areas in Taraba State, Nigeria At the time of writing, Taraba is divided into 16 Local Government Areas (LGAs) : Ardo Kola, Bali, Donga, Gashaka, Gassol, Ibi, (Yup! Where we got the name, IbiFoundry.Com.ng ) Jalingo, Karim Lamido, Kurmi, Lau, Sardauna, Takum, Ussa, Wukari, Yorro, and Zing. These LGAs serve as administrative hubs and reflect the state’s diversity. Population and Demographics in Taraba State, Nigeria As of 2005, Taraba had an estimated population of 2.7 million  people. The state is home to over 80 ethnic groups , including the Jukun, Chamba, Mumuye, Mambilla, Kuteb, Tiv, and Fulani. Despite the diversity, Hausa often serves as a lingua franca. Taraba State Geopolitical and Economic Overview Capital : Jalingo. Slogan : Nature’s Gift to the Nation. Major Occupations : Agriculture dominates, with crops like yams, maize, cassava, and tea. Mineral resources like gold, bauxite, and gemstones are abundant but underexplored. Tourist Attractions : Mambilla Plateau, Gashaka-Gumti National Park, and cultural festivals like the Puje of the Jukun and Kuchecheb of the Kutebs. Famous Public Figures in Taraba State Prominent figures from Taraba include: Jolly Nyame , the first civilian governor. Late Danbaba Suntai (former governor) is known for his service and resilience. Ishaya Bamaiyi , former Chief of Army Staff. T.Y Danjuma, former Chief of Army Staff. What is the Political Landscape in Taraba? The state has been a stronghold of the People's Democratic Party (PDP)  in recent years. However, it has also seen shifts in political dynamics during elections. Why Taraba Stands Out Nicknamed Nature’s Gift to the Nation , Taraba offers a harmonious blend of cultural richness, economic potential, and natural beauty. The state's tourism potential, combined with its untapped resources, makes it a beacon of opportunity in Nigeria. Mineral Resources in Taraba State Taraba State is rich in mineral resources, including gold, limestone, granite, and marble. These resources present opportunities for both local and international investment in mining and related industries. Key minerals include: Solid Minerals:  Lead, zinc, barite, limestone, bentonite, coal, and kaolin. Gemstones:  Sapphire, ruby, and tourmaline, especially popular in mining ventures. Exploration Opportunities:  The state government offers incentives like simplified licensing and geological data to encourage mining investments​ . Agriculture in Taraba State Agriculture forms the backbone of Taraba’s economy, with fertile lands and favorable climates supporting diverse farming activities. Key agricultural products include: Cash Crops:  Cocoa, coffee, tea, cotton, and palm oil. Food Crops:  Rice, maize, cassava, yams, and millet. Livestock:  Cattle ranching, poultry farming, and aquaculture. Agro-Processing Opportunities:  Food processing, dairy production, and animal feed​ . Agriculture is the mainstay of the economy, with Taraba being known for its diverse agricultural produce such as rice, yam, cassava, maize, sorghum, groundnuts, and beans. The state also has significant livestock farming, including cattle, sheep, and goats. The fertile land, especially in the Mambilla Plateau, makes it ideal for farming activities. The state government supports agriculture through subsidies for fertilizers, improved seedlings, and modern farming technologies​ Government Ministries and Agencies Taraba State has several ministries and government agencies that focus on various sectors: Ministry of Education Ministry of Works and Transport Ministry of Health Ministry of Agriculture Ministry of Finance and Budget Taraba State Environmental Protection Agency (TASEPA) Taraba State Economic Planning Commission These ministries oversee the development of education, infrastructure, health, agriculture, and more across the state. Educational Institutions in Taraba State Primary and Secondary Schools : There are several public and private schools across the state. Some of the top secondary schools include the Federal Government College, Jalingo, and the Taraba State College of Education Secondary School. Universities in Taraba : Federal University, Wukari (FUWUKARI) : A federal institution offering a variety of undergraduate and postgraduate courses. Taraba State University (TSU), Jalingo : The state’s flagship university, with programs in various fields such as agriculture, education, social sciences, and health sciences. Kwararafa University, Wukari : A private university with a focus on providing quality education in sciences, humanities, and management fields. Courses offered at these universities range from natural sciences, engineering, social sciences, health sciences, and the humanities. Taraba’s educational landscape is diverse, with institutions catering to a wide range of academic needs from primary to tertiary education. Other Educational Institutions in Taraba In addition to universities, there are specialized institutions for technical and vocational training, such as polytechnics and colleges of education. These include: College of Education, Zing Taraba State Polytechnic College of Agriculture and Animal Science, Jalingo These institutions help in skill development, contributing to the workforce's readiness for the state's agricultural and industrial sectors. This extensive network of educational institutions provides a well-rounded foundation for the future development of Taraba State. Be sure to subscribe for more untold Nigerian stories on IbiFoundry! Simon Taki Zaku, Founder, CEO, IbiFoundry.com.ng For IbiFoundry.com.ng/blog

Did you know that the average cost of rent in the United States is more than double what most Nigerians pay, yet their monthly incomes can differ by more than 40 times? As someone born and raised in Nigeria, I’ve experienced the unique highs and lows of living in a country where life is both incredibly affordable and unexpectedly expensive, depending on what you’re buying. Take rent, for example. Here in Jalingo, Taraba State, you can rent a decent two-bedroom apartment for less than $300 a year. Jalingo, Nigeria Vs. New York: A Cost-of-Living Comparison for 2025 But ask me how much I spend weekly to keep my generator running due to constant power outages, and you might wonder if it’s even worth the savings. This article dives deep into the cost-of-living differences between Nigeria and the United States in 2024. Using real data and my personal day-to-day experiences - from the price of a bag of rice to the cost of public transportation. I’ll weigh in on what these statistics mean for ordinary Nigerians like me, and how they compare to the realities of life in America. Whether you’re curious about housing, food, transportation, or just wondering where your money goes faster, this guide will provide insights into how affordability varies between these two vastly different nations. Let’s explore the numbers and uncover the realities behind these contrasts. Cost of Living Comparison: Jalingo, Nigeria vs. USA (2025) Cost of Living Comparison: Nigeria vs. USA (2024) The cost of living in Nigeria and the USA varies dramatically due to differences in economic structures, labor markets, and consumer expectations. Here’s a detailed breakdown based on key expense categories: 1. Housing Nigeria : Renting a one-bedroom apartment in city centers costs approximately $731.80/month. Outside city centers, this drops to $456.14/month. USA : Renting a similar apartment in city centers averages $1,655.99/month, more than 2x higher than in Nigeria. Outside city centers, rent averages $1,423.40/month​​​. 2. Food & Groceries Some staples in Nigeria are significantly cheaper than in the USA: Rice (1 lb): $0.79 in Nigeria vs. $2.16 in the USA. Local beer (1 pint): $0.91 in Nigeria vs. $5.78 in the USA. However, imported goods in Nigeria can be costlier due to tariffs​. 3. Transportation Nigeria : Public transportation monthly passes cost about $36.26. Gasoline (1 gallon) is $2.41. USA : Public transport costs significantly more, averaging $65.15/month. Gasoline prices are $3.61/gallon​​​. 4. Utilities Nigeria : Utilities for a small apartment cost about $18.28/month. USA : The same services cost $148.34/month, a 711% increase​. 5. Childcare Nigeria : Private preschool costs $85.98/month. USA : The same costs $1,351.84/month, making childcare 14x more expensive in the USA​. 6. Income and Affordability Average Annual Income: Nigeria : $1,930. USA : $80,300. While incomes in the USA are significantly higher, purchasing power parity often makes Nigeria more affordable for locals​. 7. Healthcare Nigeria : Limited facilities; physician density is 0.4 per 1,000 inhabitants. USA : Advanced facilities with 3.56 physicians per 1,000 inhabitants, but healthcare costs are considerably higher due to insurance and service fees​. Conclusion Living costs in the USA are significantly higher in almost all categories, but incomes are also substantially greater. In Nigeria, while some services (like rent and local food) are affordable, high inflation and import reliance can make certain goods costly. Data Sources I Used for this Post : 1. Numbeo Nigeria: www.numbeo.com/cost-of-living/country_result.jsp?country=Nigeria 2. Numbeo USA: www.numbeo.com/cost-of-living/country_result.jsp?country=United+States 3. WorldData Info: www.worlddata.info/cost-of-living.php 4. Statista Energy Costs: www.statista.com/ 5. Expatistan Cost of Living: www.expatistan.com/cost-of-living 6. Trading Economics Nigeria: tradingeconomics.com/nigeria/ 7. Trading Economics USA: tradingeconomics.com/united-states/ 8. CIA World Factbook: www.cia.gov/the-world-factbook/ 9. Electricity Local: www.electricitylocal.com/ 10. The Balance: www.thebalancemoney.com/ 11. Macrotrends Nigeria: www.macrotrends.net/countries/NGA/nigeria/inflation-rate-cpi 12. Macrotrends USA: www.macrotrends.net/countries/USA/united-states/inflation-rate-cpi 13. Payscale Nigeria: www.payscale.com/research/NG/Country=Nigeria/Salary 14. Payscale USA: www.payscale.com/research/US/Country=United_States/Salary What are your thoughts on this? Thank you, Simon Taki Zaku Founder, CEO, IbiFoundry Limited.

Did you know that over 20 million Nigerian children are currently out of school, making Nigeria the country with the largest number of out-of-school children globally? Understanding the Nigerian Education System: Is 6-3-3-4 Education System still Effective in 2025? Hello, I’m Simon Taki Zaku, Founder and CEO of IBIFoundry.com.ng. Born and raised in Jalingo, Taraba State, I have personally witnessed the challenges of accessing quality education in Nigeria. Growing up, education wasn’t just a pathway to success; it was often the only option for many families seeking to escape poverty. Today, I’ll take you through the intricacies of Nigeria’s education system, its structure, challenges, and opportunities for reform. As someone deeply invested in empowering Nigerians through education and entrepreneurship, I believe understanding this system is critical to creating sustainable solutions. The Structure of Nigeria’s Education System Nigeria’s education system operates under the 6-3-3-4 structure, introduced in the 1980s. Here's what it entails: 1. Six Years of Primary Education: Compulsory for children aged 6 to 12. Subjects include English, Mathematics, Basic Science, and Civic Education. 2. Three Years of Junior Secondary Education: Focuses on foundational skills. Students are introduced to practical subjects like Basic Technology and Agriculture. 3. Three Years of Senior Secondary Education: Prepares students for higher education or vocational training. Includes Science, Arts, and Commercial streams. 4. Four Years of Tertiary Education: Offered in universities, polytechnics, and colleges of education. Despite this structure, implementation varies across states due to economic disparities, leading to significant gaps in educational quality and accessibility. Challenges Facing Nigeria’s Education System 1. Funding Shortages: Only 5.4% of Nigeria’s 2024 budget was allocated to education, far below the UNESCO-recommended 15-20%. This has led to inadequate infrastructure, poorly paid teachers, and insufficient learning materials. 2. Teacher Shortages and Low Morale: Nigeria needs over 250,000 teachers to meet the current demand. Many educators work in overcrowded classrooms with limited resources, impacting teaching quality. 3. Out-of-School Children: Over 60% of Nigeria’s out-of-school children are girls, often due to poverty, child marriage, or cultural biases. 4. Strikes in Tertiary Institutions: Frequent industrial actions disrupt university education, with some students spending 6-8 years on 4-year programs. 5. Regional Disparities: Northern Nigeria faces higher illiteracy rates, exacerbated by insecurity and cultural barriers. Under President Bola Tinubu's administration, Nigeria's education sector has undergone significant reforms aimed at enhancing accessibility, quality, and relevance. Here's a detailed overview of the new educational structure: Under President Tinubu's regime, he implemented a new policy; let's look at the 2025 update on Nigerian school structure. 1. Introduction of the 12-Year Basic Education Model The Federal Government has proposed extending basic education from the current 9-year system to a 12-year model. This restructuring integrates secondary education into the basic education framework, ensuring uninterrupted learning up to the age of 16. The initiative aims to provide students with a more cohesive educational experience and better preparation for tertiary education or vocational pursuits. citeturn0search1 2. Establishment of the Nigerian Education Loan Fund (NELFUND) To support higher education accessibility, the government established the Nigerian Education Loan Fund (NELFUND) under the Student Loans (Access to Higher Education) Act of 2024. NELFUND provides financial assistance to eligible students for tuition and related expenses, ensuring that financial constraints do not hinder academic pursuits. As of August 2024, NELFUND disbursed approximately ₦2.9 billion to 19 institutions, benefiting over 27,000 students. 3. Comprehensive Overhaul of the Education Sector President Tinubu's administration has initiated system-wide policies to revitalize the education sector. Key measures include the establishment of a National Education Data System to enhance data-driven decision-making, the integration of skill development programs at all educational levels, and nationwide teacher training and support initiatives. These reforms aim to improve learning outcomes, increase enrollment, and ensure the academic security of Nigerian children. 4. Emphasis on Public-Private Partnerships The administration recognizes the importance of collaboration between the government and the private sector in advancing educational quality. Vice President Kashim Shettima has advocated for increased private sector investment in education, emphasizing its crucial role in providing quality education and developing the nation's intellectual capital. 5. Conversion of Federal Science and Technical Colleges As part of the educational reforms, there is a proposal to convert federal science and technical colleges into federal technical colleges. This move aims to enhance vocational and technical education, addressing the skills gap and better-equipping students for the demands of the 21st-century workforce. These initiatives reflect the Tinubu administration's commitment to transforming Nigeria's educational landscape, ensuring that it meets global standards and caters to the evolving needs of its populace. The Role of Education in Development Education is the bedrock of any thriving society. In Nigeria: Economic Growth : Education equips individuals with skills for employment, entrepreneurship, and innovation. Social Equality : Literacy empowers marginalized communities, particularly women and girls. Political Awareness: An educated populace is more likely to participate in democratic processes. Opportunities for Reform 1. Investment in Teacher Training: Programs to upskill educators can improve learning outcomes. Incentives like housing and higher wages can attract more teachers. 2. Leveraging Technology: E-learning platforms like uLesson and Edutech have shown promise. Solar-powered schools in rural areas can bridge the digital divide. 3. Community Engagement: Encouraging parents and local leaders to prioritize education can reduce cultural resistance, especially in rural areas. 4. Public-Private Partnerships: Collaborations with organizations like Teach for Nigeria and UNICEF can improve infrastructure and provide scholarships. 5. Focus on Vocational Training: Expanding technical colleges can create job-ready graduates, reducing unemployment. Final Thoughts As Nigerians, we must reimagine education as a national priority. From hawkers who struggle daily to make a living to policymakers with the power to transform systems, education affects us all. Let’s create an environment where every Nigerian child has access to quality learning, regardless of their socioeconomic background. Simon Taki Zaku, Founder, CEO, IbiFoundry.com.ng For Ibifoundry.com.ng/blog

Did you know that the Aku Uka of the Kwararafa Kingdom is not buried conventionally? My name is Simon Taki Zaku, founder of IbiFoundry. Growing up, my parents narrated stories of how late Aku Ukas (1st Class King of the Kwararafa Kingdom in Taraba State, Nigeria) are not buried. Mystery I grew up to witness one myself. When an Aku Uka passes away, the entire kingdom gathers for a deeply symbolic ceremony. The late monarch’s body is mounted on a horse, led by the bravest youth in Wukari, dressed in traditional adiri (Jukun attire). Shops close, and the streets are filled with people, all waving a final goodbye as the procession moves toward a sacred forest. What happens next remains one of the most fascinating mysteries of this ancient tradition. This unique ritual reflects the rich history, culture, and spiritual significance of the Aku Uka, the revered ruler of the Kwararafa Kingdom and the Drupum people, the largest tribe in Taraba State. The Role of the Aku Uka The Aku Uka serves as more than just a traditional leader. He is the spiritual head and symbol of unity for the Jukun-speaking communities of Taraba State and beyond. His leadership spans governance, cultural preservation, and spiritual oversight, making him a central figure in maintaining the identity of the Kwararafa Kingdom. The Mystical Burial Tradition The burial of an Aku Uka is unlike any other in Nigeria. The late ruler's body is carried on horseback to a secret forest location, a rite performed by a volunteer youth known for their bravery. This ceremony, witnessed by the entire community in their traditional regalia, signifies the ruler's eternal connection to the kingdom. The exact location and method of burial remain shrouded in mystery, passed down through generations of custodians. On the burial day, it is a kingdom-wide mandate that all shops and businesses close. The streets become a sea of adiri, as every citizen must attend this rite of passage. This practice not only honors the deceased monarch but also reinforces the collective identity and solidarity of the Jukun people. Traditional Rites and Leadership Transition When an Aku Uka dies, the "Pankya" ceremony marks the transition to a new ruler. Male descendants of the late king perform sacred rituals barefoot, visiting traditional sites like Puje and Nando. These acts, infused with deep cultural significance, are part of the elaborate process of selecting and crowning the next Aku Uka. Past Aku Uka Monarchs The lineage of the Aku Uka dates back centuries, with each monarch leaving a profound legacy. Notable among them is the late Dr. Shekarau Angyu Masa-Ibi, who ruled for 45 years, a period marked by peace, unity, and progress in the kingdom. His successor, Manu Ishaku Adda Ali, continues this legacy, upholding the cultural and spiritual essence of the Kwararafa Kingdom. Cultural Influence and Festivals The Aku Uka’s palace in Wukari serves as a cultural hub. During holidays like Christmas and New Year, the palace comes alive with dances, music, and traditional festivities. Growing up, many of us would gather at the palace during these times to celebrate with family and friends, immersing ourselves in the vibrant culture of the Drupum people. Frequently Asked Questions (FAQ) About the Aki Uka of Taraba State 1. What is the significance of the Aku Uka in the Kwararafa Kingdom? The Aku Uka is the supreme ruler and spiritual leader of the Kwararafa Kingdom, representing unity, cultural preservation, and governance for the Jukun-speaking people. 2. Why is the burial of the Aku Uka so unique? The late monarch’s body is carried on horseback to a sacred forest by a brave youth, symbolizing the ruler’s eternal bond with the kingdom. This secretive ritual has been practiced for centuries. 3. Who was the longest-reigning Aku Uka? Dr. Shekarau Angyu Masa-Ibi, who ruled for 45 years until his passing in 2021, was one of the most notable monarchs in the kingdom's history. 4. What happens during the "Pankya" ceremony? The "Pankya" ceremony marks the transition to a new ruler and involves sacred rituals performed by male descendants of the late king at traditional sites. 5. What is the cultural importance of the Aku Uka’s palace? The palace is not just a residence but a cultural and spiritual hub where festivals and important ceremonies are held, reinforcing the identity and traditions of the kingdom. The Aku Uka embodies the rich history, traditions, and unity of the Kwararafa Kingdom. For the Jukun people, he is a leader, guide, and custodian of an enduring legacy that continues to inspire pride and reverence. Simon Taki Zaku, Founder, CEO, IbiFoundry.com.ng For IbiFoundry.com.ng/blog.

Are You Shy of Promoting Your Business? Read This. Did you know that in some parts of Nigeria, people work tirelessly under the scorching sun, trekking miles every day, just to earn what amounts to less than a dollar? It’s easy to feel discouraged about marketing your business, especially when you’re confined to the comfort of your home, scrolling through social media, and wondering why your efforts aren’t yielding results. But let me tell you a story about resilience, perseverance, and the value of promoting your business without shame. Who am I? My name is Simon Zaku, a proud Nigerian from Jalingo, Taraba State. I’ve lived here all my life, and I’ve seen the struggles and triumphs of hardworking Nigerians up close. From starting small businesses like a barbershop to venturing into the world of digital marketing and SEO, I know firsthand what it means to hustle. That’s why I believe I’m in a good position to share these stories and insights with you. The Pure-Water Sellers in Nigeria Let’s start with a simple example: pure water hawkers . As of 2024, a sachet of pure water costs 15 Naira in Taraba State - that’s roughly $0.02 when converted to dollars. Imagine trekking for hours under the hot sun, carrying a bag of pure water that weighs nearly as much as you, and earning just a few cents per sachet. Yet, these hawkers push forward with a smile, unashamed to sell their product. Now compare that to you, sitting in the comfort of your room, posting TikTok videos or social media ads to promote your business. Yes, it can feel frustrating when sales don’t roll in immediately. But are you doing less work than the pure water seller who earns less than a dollar a day? And if they can proudly sell their product on the streets, what’s stopping you from promoting yours online? Secret Business Lessons from 9-year-old Nigerian 'Hawker' - The Story of the Taraban Kid I Met A few months ago, I met a 9-year-old boy hawking groundnuts in a bushy area of ATC, Jalingo. He wasn’t even from Taraba State - his uncle had brought him here to make a living. The boy had no shoes and was trekking miles just to meet a man who had promised him slippers two weeks ago. His hope? That the man would honor his word and give him something as simple as a pair of slippers. Yet, the boy wasn’t complaining. He was focused, determined, and grateful for the opportunity to work and earn. Now think about this: if a boy can hawk groundnuts barefoot with pride, what excuse do you have for not marketing your business? Whether it’s sharing your services on social media, reaching out to potential clients, or running an ad, you owe it to yourself and your business to give it your all. What Can We Learn From These Stories? 1. Resilience Pays Off : Just like the hawkers, you must be consistent in promoting your business. Keep showing up, no matter how tough it gets. 2. No Shame in Selling : Nigerians who hawk for a living aren’t ashamed to pitch their products to strangers. Take a page from their book - be bold and confident in your marketing efforts. 3. Celebrate Small Wins : Every sale, no matter how small, is a step forward. Appreciate the journey as much as the destination. Practical Tips for Marketing Without Shame Leverage Your Network : Start by sharing your business with friends and family. Word of mouth is a powerful tool. Use Digital Platforms : Platforms like Instagram, TikTok, and WhatsApp offer affordable ways to reach a larger audience. Post regularly, engage with followers, and stay consistent. Learn From Local Entrepreneurs : Take inspiration from street vendors and hawkers. They understand their market and work tirelessly to meet its demands. Closing Thoughts - Do NOT Give Up; Hawk Your Brand Promoting your business isn’t always glamorous, but it’s necessary. Remember the boy without shoes, the pure water sellers, and countless other Nigerians who work tirelessly every day to make a living. If they can do it with pride, so can you. So, what are you waiting for? Take the first step today. Market your business boldly, consistently, and without shame. After all, success doesn’t come to those who wait - it comes to those who work for it. Let’s grow together, Simon Zaku, Founder, CEO, IbiFoundry.com.ng For Ibifoundry.com.ng/blog

Want to Study in Taraba? Here’s Everything You Need to Know About Its Universities and Tertiary Institutions! Are you curious about higher education in Taraba State? This region, known for its rich cultural heritage and breathtaking landscapes, is home to universities and other institutions offering diverse programs across various disciplines. Whether you're a prospective student or simply exploring academic options, this guide will give you a detailed breakdown of the best educational institutions in Taraba, their histories, faculties, and courses. Hi, I’m Simon Zaku. Growing up in Taraba, I witnessed the growth of its educational institutions firsthand. As someone deeply connected to this state, I want to help you navigate your options and make informed decisions about your academic future. Let’s dive into the institutions shaping Taraba’s educational landscape. Section A: Universities in Taraba State 1. Federal University, Wukari (FUW) Established: 2011 Location : Wukari Motto : Integrity, Excellence, and Service Why Choose FUW? This federal institution offers research-focused education with top-notch facilities. Faculties and Popular Courses: Agriculture: Agricultural Economics, Forestry Humanities & Social Sciences: Sociology, Economics Pure & Applied Sciences: Computer Science, Biology Highlights: Over 7,000 students Vice-Chancellor: Professor Jude Sammani Rabo 2. Taraba State University (TSU) Established: 2008 Location: Jalingo Motto: Knowledge for Development Why Choose TSU? TSU drives social and economic progress through education. Faculties and Popular Courses: Law: Public Law Education: Guidance and Counseling Sciences: Chemistry, Environmental Science Highlights: Over 15,000 students Vice-Chancellor: Professor Sunday Paul Bako 3. Kwararafa University, Wukari (KUW) Established: 2005 (as Wukari Jubilee University) Ownership: Private Motto: Nurturing Future Leaders Why Choose KUW? This private institution offers personalized learning and strong leadership programs. Faculties and Popular Courses: Arts & Social Sciences: Criminology Natural Sciences: Microbiology Highlights: Scholarships for deserving students Small class sizes Section B: Other Tertiary Institutions in Taraba State 1. College of Education, Zing (COEZING) Established: 1976 Location: Zing Why Choose COEZING? This college specializes in training teachers for Nigeria’s education system. Popular Courses: Education in Mathematics Education in English Language Education in Biology Highlights: Accredited by the National Commission for Colleges of Education (NCCE) Focus on hands-on teaching methods 2. Taraba State Polytechnic, Suntai Established: 1991 Location: Suntai Why Choose Taraba Poly? It’s a center for vocational and technical education. Popular Courses: Accountancy Building Technology Electrical/Electronics Highlights: Offers National Diploma (ND) and Higher National Diploma (HND) programs Promotes entrepreneurial skills development 3. Federal College of Agriculture, Jalingo (FECAJAL) Established: 1975 Location: Jalingo Why Choose FECAJAL? FECAJAL is known for agricultural innovation and research. Popular Courses: Agricultural Extension Animal Science Crop Production Highlights: Partnered with international organizations for agricultural development Emphasis on practical learning. 4. School of Nursing and Midwifery, Jalingo Established: 1995 Location: Jalingo Why Choose the School of Nursing? This institution focuses on producing skilled healthcare professionals. Popular Programs: General Nursing Midwifery Highlights: Well-equipped labs and clinics Accredited by the Nursing and Midwifery Council of Nigeria Let Us Help You Start Your Journey! Getting an education in Taraba State is more than just earning a degree - it’s an opportunity to connect with the region’s culture and drive its development. Need guidance on gaining admission into these institutions? Contact IBI Foundry today to discover how we can assist with your application process, prepare you for success, and connect you with Taraba's top academic institutions. We invite foreign and local investors to partner with us in developing Taraba State's educational infrastructure. Invest in Taraba State’s Educational Future Taraba State is brimming with untapped potential, from its talented youth to its rich cultural and natural resources. However, the state currently lacks enough universities and tertiary institutions to accommodate and nurture these talents. This gap is a golden opportunity for visionary investors to make a transformative impact. We invite foreign and local investors to partner with us in developing Taraba State's educational infrastructure. By investing in new universities, colleges, and vocational institutions, you can not only help unlock the potential of our youth but also attract students from across Nigeria and even internationally - just as the American University of Nigeria (AUN) in Yola has drawn students from the United States and beyond. Your investment in Taraba’s education sector will not only empower the next generation but also position the state as a global hub for learning and innovation. Contact me or the IBI Foundry team today to explore partnership opportunities and help shape the future of education in Taraba! By Simon Taki Zaku, Founder, IbiFoundry.com.ng simonzakucom@gmail.com

Did you know that Taraba State, often overlooked in Nigeria's tourism and agriculture discussions, could hold the key to reshaping the future of agro-tourism in Africa? Enroute to Dampar, Ibi, Taraba, Nigeria Hi, I’m Simon Zaku, founder of IBIFoundry. Growing up in Jalingo, Taraba State, and spending holidays in Wukari, Ibi, and Dampar, I’ve been deeply connected to the beauty and potential of my home state. My roots in this region, coupled with my passion for digital storytelling, make me a firm believer in showcasing Taraba's untapped opportunities to the world. Through IBIFoundry, I’ve made it my mission to bridge the gap between local stories and global audiences, focusing on areas like culture, tourism, and digital education. Taraba State; Nature's Gift to Nigeria Taraba State, often referred to as the “ Nature’s Gift to the Nation ,” has untapped potential to become Nigeria’s top agro-tourism destination. Blessed with vast agricultural resources, breathtaking landscapes, and a diverse cultural heritage, the state can create a unique travel experience that blends agriculture, education, and tourism. Here’s how Taraba State can spearhead agro-tourism in Nigeria. What is Argo-Tourism? Agro-tourism is a type of tourism that connects travelers with agricultural life. It includes farm visits, agricultural training, cultural experiences, and eco-tourism. Popular in countries like Italy, India, and Thailand, agro-tourism not only boosts the local economy but also educates visitors about farming practices and sustainable agriculture. Taraba State's Potential for Agro-Tourism Taraba State has several unique attributes that position it as an agro-tourism hotspot: 1. Fertile Land and Diverse Crops Mambilla Plateau: Known for its cool climate, the plateau is ideal for tea farming. It’s home to the Gembu Tea Factory, which produces one of Nigeria’s most premium tea brands. Tourists can learn about tea cultivation and even participate in tea-tasting events. Yam, Cassava, and Rice Cultivation : Farms across the state produce high-quality yams, cassava, and rice. Guided farm tours can showcase local farming techniques and provide visitors with fresh, organic produce. 2. Unique Agricultural Exports Taraba is Nigeria’s leading cattle-rearing state, providing opportunities for livestock tours, cheese-making workshops, and cattle ranch experiences. The state is also rich in maize, soybeans, and sesame seeds, which are staples for Nigerian cuisine and international exports. 3. Cultural Heritage Agro-tourism in Taraba can be intertwined with cultural tourism. Visitors can explore the traditional farming methods of the Jukun, Tiv, and Mumuye tribes and enjoy local festivals celebrating harvests and agricultural practices. How Taraba Can Lead the Way 1. Create Agro-Tourism Hubs The government and private investors can develop agro-tourism hubs featuring farms, eco-lodges, and marketplaces. For instance: Mambilla Agro-Tourism Resort: Combining tea plantations, cattle ranches, and scenic mountain views into a single tourist attraction. Bali Rice Farms Experience : Offering hands-on experiences where visitors can harvest rice, learn traditional processing techniques, and enjoy authentic meals made from farm produce. 2. Introduce Farm Stays Farm stays allow tourists to live and work on a farm for a few days. Imagine waking up to the scenic views of the Mambilla Plateau, milking cows in the morning, and exploring the natural beauty of Taraba. 3. Promote Agro-Education Tourism Agricultural students and researchers can visit Taraba for fieldwork, studying crop diversity, irrigation techniques, and eco-friendly farming methods. The state can host national and international agricultural conferences to attract experts and enthusiasts. 4. Organize Seasonal Agro-Tourism Events Harvest Festivals : Celebrating the yam, millet, and cassava harvests with traditional music, dance, and feasts. Tea Tasting Tours : Seasonal tours that coincide with tea harvesting and processing on the Mambilla Plateau. 5. Leverage Technology and Marketing Digital Storytelling : Share the unique experiences Taraba offers through blogs, vlogs, and social media campaigns. Eco - Tourism Platforms : Collaborate with platforms like Airbnb Experiences to promote farm stays and agro-tours. Benefits of Agro-Tourism in Taraba State Economic Growth : It creates job opportunities for locals, from tour guides to farm workers. Cultural Exchange : Visitors learn about Taraba’s heritage, while locals interact with global cultures. Sustainability : Encourages eco-friendly farming practices and sustainable tourism. Diversification of Income: Reduces the state’s reliance on crude oil and encourages investment in agriculture and tourism. Challenges and How to Overcome Them Let's look at some of the challenges here in Taraba State. 1. Infrastructure Development Roads, airports, and accommodations need improvement to attract tourists. Partnerships between the government and private sectors can address this. 2. Marketing and Awareness A robust marketing strategy is essential to position Taraba as a desirable destination. Using platforms like Instagram, YouTube, and travel blogs can amplify its reach. 3. Security Concerns Strengthening security measures will assure visitors of a safe travel experience. Here's a well-structured FAQ on Agro-Tourism in Nigeria: Frequently Asked Questions About Agro-Tourism in Nigeria 1. What is Agro-Tourism? Agro-tourism (also called agritourism) is a form of tourism where people visit farms, plantations, or agricultural sites to learn about farming, rural life, and sustainable agriculture. It combines tourism and agriculture, offering visitors hands-on experiences like fruit picking, farm stays, and agricultural training. 2. Why is Agro-Tourism Important in Nigeria? Agro-tourism is important in Nigeria because: It promotes sustainable agriculture  and boosts rural economies. It creates employment opportunities  for farmers and locals. It educates visitors about organic farming, livestock, and food production . It helps preserve traditional farming practices  and culture. It attracts local and international tourists , bringing in more revenue. 3. What Are the Best Agro-Tourism Destinations in Nigeria? Some of the top agro-tourism destinations in Nigeria include: Obudu Cattle Ranch (Cross River State)  – A mix of dairy farming and scenic tourism. Leventis Foundation Farms (Niger State)  – Known for agricultural training programs. Epe Fish Farm (Lagos State)  – Offers a unique fish farming and seafood experience. Songhai Farms (Rivers State & Benin Republic)  – Focuses on organic farming and agribusiness. Okomu Oil Palm Plantation (Edo State)  – Showcases large-scale palm oil production. Nike Lake Resort (Enugu State)  – Combines fish farming with leisure activities. Jos Plateau (Plateau State)  – Known for cool weather, strawberries, and exotic farming. 4. Who Can Benefit from Agro-Tourism? Agro-tourism is beneficial to: Farmers  – They can earn extra income by hosting tourists. Tourists & Families  – They enjoy nature, farm stays, and fresh organic food. Schools & Universities  – Students learn practical farming techniques. Business Investors  – Entrepreneurs can explore agribusiness opportunities. 5. What Activities Can Visitors Do in Agro-Tourism? Visitors can: Tour crop and livestock farms . Experience beekeeping and honey production . Learn about fish farming, poultry, and dairy farming . Participate in fruit picking (mangoes, pineapples, cashews, etc.) . Stay on a farm and enjoy local delicacies and fresh produce . Explore traditional food processing like palm oil and garri production . 6. Is Agro-Tourism Profitable in Nigeria? Yes! Agro-tourism is highly profitable because: Nigeria has a large population  interested in organic food and farm experiences. The government is promoting agriculture  to reduce reliance on oil. Schools, families, and foreign tourists are showing interest in eco-friendly travel . 7. How Can I Start an Agro-Tourism Business in Nigeria? To start an agro-tourism business in Nigeria, you need to: Get farmland  – Secure land for farming or rural tourism. Develop a tourism plan  – Decide on activities (farm tours, lodges, training, etc.). Obtain necessary permits  – Register the farm and get tourism licenses. Create a visitor-friendly environment  – Add accommodation, rest areas, and attractions. Market the business  – Use social media, travel agencies, and partnerships to attract visitors. 8. What Are the Challenges of Agro-Tourism in Nigeria? Some challenges include: Poor road infrastructure  to rural farm areas. Inconsistent government policies  on land and agribusiness. Lack of awareness  among Nigerians about agro-tourism benefits. Inadequate funding  for farm tourism projects. 9. How Can Nigeria Improve Agro-Tourism? To grow agro-tourism, Nigeria needs to: Improve farm-to-market roads  and transport networks. Offer government incentives  for agro-tourism investors. Promote eco-friendly and organic farming practices . Educate farmers and the public on agro-tourism opportunities. 10. Where Can I Learn More About Agro-Tourism in Nigeria? You can visit: The Nigerian Tourism Development Corporation (NTDC)  for tourism-related regulations. Local Ministries of Agriculture & Tourism  for funding and support. Universities and agribusiness programs for training on sustainable farming . Agro-tourism is the future of sustainable travel in Nigeria! Whether you’re a farmer, tourist, or investor, there’s something for everyone in Nigeria’s rich agricultural landscape. Conclusion: Taraba as Nigeria’s Agro-Tourism Pioneer With its natural resources, cultural heritage, and agricultural diversity, Taraba State can lead Nigeria’s agro-tourism industry. By blending traditional farming with modern tourism, the state can create experiences that are both educational and unforgettable. If you’ve visited or are planning to visit Taraba, what aspect of its agricultural and cultural heritage excites you the most? Share your thoughts in the comments. Want more stories like this? Subscribe to IbiFoundry for updates on how Taraba is setting new standards for agro-tourism and sustainable development. Best, Simon Taki Zaku, Founder, IbiFoundry.

I always tell people "Taraba na hidden gem". You should visit Taraba state, Nigeria. Taraba State is like Nigeria’s best-kept secret, with a mix of natural wonders, cultural richness, and unforgettable experiences. Growing up in Taraba, I’ve had the privilege of visiting some of these places, and trust me, they’re worth every second. My name is Simon Zaku from Ibi Local Government, Taraba state, Nigeria, and Founder IbiFoundry Limited, we go talk Taraba state today! Let’s look into 12 destinations you can’t afford to miss! 12 Must-Visit Places in Taraba State, Nigeria 1. Mambilla Plateau If you haven’t heard about the Mambilla Plateau, let me introduce you to this magical place. It’s the “roof of Nigeria,” with cool weather, rolling hills, and endless green tea plantations. The air is so fresh, that it feels like nature is giving you a big hug. Go for a hike, snap breathtaking photos, or just sip tea while admiring the views. 2. Gashaka-Gumti National Park Welcome to Nigeria’s largest national park! Gashaka-Gumti is like walking into an African wildlife documentary. From chimpanzees swinging in trees to majestic elephants roaming freely, this park is a dream for nature lovers. And if you’re adventurous, try hiking to the rainforest areas—it’s unforgettable. 3. Ibi River Port This place holds so much history for us Jukun people. Situated along the Benue River, Ibi was once a major trade hub. Now, it’s a peaceful spot for boat rides and sightseeing. The sunsets here? Breathtaking. It’s a mix of history, culture, and nature all in one place. 4. Donga River Basin For my fellow lovers of calm and serenity, the Donga River Basin is perfect. Imagine fishing with locals, enjoying a quiet picnic by the water, or just soaking in the natural beauty. It’s an underrated gem that connects you with the simplicity of life. 5. Ngel Nyaki Forest Reserve This is more than just a forest—it’s a lesson in conservation. Located in the Mambilla area, Ngel Nyaki is where you’ll find rare plants, birds, and even monkeys. It’s a paradise for anyone who loves nature walks or birdwatching. 6. Kashimbila Dam Kashimbila Dam is proof that beauty and function can go hand in hand. Apart from being a key flood control project, it’s a lovely spot for relaxation. Pack some snacks, take a trip here, and enjoy the stunning views of the reservoir. 7. Bali Cultural Center If you want to dive into the heart of Taraba’s culture, this is the place to be. Bali Cultural Center showcases our traditional dances, crafts, and stories. It’s where history comes alive, and you’ll leave with a deeper appreciation for the diversity of Taraba. 8. Chappal Waddi (Mountain of Death) Now, don’t let the name scare you! Chappal Waddi is Nigeria’s highest mountain, and climbing it is the adventure of a lifetime. The views at the top are worth every bit of effort. You’ll feel like you’re standing on the edge of the world. 9. Benue River Confluence There’s something magical about watching two rivers meet. At the confluence of the Benue and Katsina Ala rivers, nature puts on a show that’s calming and inspiring. It’s a lovely place for quiet reflection or some Insta-worthy photos. 10. Barup Waterfalls Hidden in lush greenery, Barup Waterfalls is like something out of a fairytale. The cascading water is perfect for swimming or just chilling by the rocks. It’s peaceful, refreshing, and incredibly beautiful. 11. Takum Hills Takum Hills is another spot for adventure lovers. Whether you’re hiking or just soaking in the views, it’s an amazing way to connect with nature. It’s quiet, scenic, and full of surprises at every turn. 12. Kamkam and Serti Villages These villages are the soul of Taraba’s rich culture. Visiting here feels like stepping into a time capsule. The traditional festivals, food, and friendly locals will make you fall in love with Taraba all over again. Taraba State is Calling Your Name! Whether you’re into hiking, history, or wildlife, or just want to experience something unique, there’s a place for you here. Have you visited any of these spots? Share your thoughts in the comments below! And don’t forget to subscribe to IbiFoundry for more stories and updates about Nigeria’s hidden gems. Let’s celebrate the beauty of Taraba together! Cheers, Simon Taki Zaku Founder, CEO, IbiFoundry Limited

Introducing IBIWEARS by IBIFOUNDRY LTD: Fashion with a Deep Taraban Soul Proposed IbiFoundry HeadQuaters, Jalingo, Taraba, Nigeria Did you know Taraba State is home to over 80 unique tribes, each with its own distinct culture, colors, and identity? Yet, how often do we get to wear this pride on our sleeves - literally? Hello, my name is Simon Zaku, the founder of IBIFoundry, and today, I am thrilled to introduce a revolutionary idea under our umbrella—IBIWEARS. This isn’t just another fashion line. This is tradition, identity, and pride woven into every thread. Growing up in Taraba State, I was surrounded by a tapestry of rich cultures: Jukun, Kutep, Mumuye, and so many others. Each tribe has its own way of celebrating life, from their traditional attire to their unique proverbs and vibrant colors. I realized there’s a gap - a lack of a unified brand that represents the essence of who we are. And that’s why IBIWEARS was born. What Is IBIWEARS? IBIWEARS BY IBIFOUNDRY IBIWEARS is a bold and innovative fashion branch under IBIFoundry LTD. It’s more than just T-shirts, hoodies, and accessories. It’s about creating wearable art that celebrates the diversity of Taraba State and northern Nigeria. Each piece will showcase: 1. Tribal Identity : Imagine T-shirts or hoodies designed with colors and patterns that reflect your tribe’s traditional attire. 2. Proud Messages : Slogans like “Proudly Jukun,” “We Carry Our London,” or “Proudly Kutep” to inspire pride in your roots. 3. Versatile Fashion : Pieces that combine tradition with modern style, making them perfect for any occasion. Each product will feature a touch of the IBI Foundry logo, representing a fusion of innovation and tradition. The IBI-WEARS Vision: More Than Fashion IBIWEARS isn’t just about selling clothes - it’s a movement. IBIWEARS isn’t just about selling clothes - it’s a movement. We want people to: Celebrate Their Heritage : Whether you’re in Lagos, Abuja, or abroad, wearing IBIWEARS will let the world know where you come from and what you stand for. Connect Through Culture: Each piece is a conversation starter, bridging gaps between tribes and people. Redefine Northern Style: While many brands focus on mainstream trends, IBIWEARS is creating something authentic - designed by the North, for the world. How We’re Making IBIWEARS Unique Unlike anything on the market, IBIWEARS will incorporate: 1. Traditional Colors: Hoodies and T-shirts will draw from the vibrant hues of tribal wear. For example, a Kutep hoodie might feature rich reds and blacks, while a Jukun design might use the earthy tones and patterns of their traditional attire. 2. Localized Prints: Each tribe will have its own unique line with custom slogans and designs that resonate. 3. High-Quality Craftsmanship: From premium fabrics to sustainable production methods, IBIWEARS will prioritize quality at every step. 4. Customization Options: Customers can request personalized messages or designs tied to their family or tribal history. Why IBIWEARS Now? The world is embracing identity more than ever. From African wax prints becoming global sensations to the rise of indigenous brands like Wakanda-inspired designs, people crave authentic, cultural representations in fashion. But here’s the catch - Taraba and northern Nigeria remain largely underrepresented. ZAKUWEARS aims to change that by putting Taraba on the global fashion map, ensuring every piece tells a story. What’s Next for IBIWEARS? We’re starting with T-shirts, hoodies, and caps, but the vision is much larger: Accessories : Bags, scarves, and jewelry inspired by traditional designs. Collaborations : Working with local artisans and designers to bring authentic crafts into mainstream fashion. Global Reach : Making ZAKUWEARS available online, ensuring anyone, anywhere can wear their Taraban pride. Join the IBIWEARS & IBIFOUNDRY Movement We’re calling on all Tarabans, northerners, and Nigerians who believe in the power of tradition and identity to support this initiative. Whether you’re a fashion enthusiast, a cultural advocate, or someone proud of your roots, IBIWEARS is for you. How You Can Get Involved 1. Pre-Order Your IBIWEARS: Be the first to own a piece of this groundbreaking fashion line. 2. Spread the Word : Share this idea with your network and let others know about the movement. 3. Collaborate with Us : Are you a designer or artisan passionate about culture? Join us in creating something unforgettable. A Final Thought: One Day, IBIWEARS Will Launch a Store in the United Kingdom You, and We the Team Will Make this Possible!) IBIWEARS is more than a brand; it’s a legacy. A chance to celebrate our heritage, rewrite the narrative of northern fashion, and show the world what it means to be proudly Taraban. Let’s build this together. One thread, one tribe, one story at a time. Simon Taki Zaku Founder, CEO, IBIFoundry, IBIWEARS For IbiFoundry.com/blog

Did You Know? Over 33 million Nigerians actively use social media platforms, making Nigeria one of the largest internet markets in Africa. The IbiFoundry Limited Official Instagram Page @ibifoundry Imagine the marketing opportunities within this vast and diverse audience. Yet, many Nigerian businesses either shy away from social media marketing or fail to use it effectively. Why? The fear of "wasting money" on ads, not understanding the tools, or simply underestimating its potential. I'm Simon Taki Zaku, founder of IbiFoundry and a passionate advocate for using digital tools to transform businesses. Having started and run multiple businesses in Nigeria, I’ve seen firsthand how social media can make or break a brand. I’ll share insights into why social media is a game-changer for Nigerian businesses and how you can leverage it to drive results without breaking the bank. Table of Contents (Social Media Marketing in Nigeria: Costs, Earnings & Secrets You Need to Know!): Why Social Media Marketing Matters in Nigeria Platforms You Should Prioritize in Nigeria Steps to Harness Social Media Marketing Examples of Successful Nigerian Social Media Campaigns Tips for Small Nigerian Businesses Challenges and How to Overcome Them Frequently Asked Questions (FAQ) About Social Media Marketing in Nigeria Why Social Media Marketing Matters in Nigeria Social media is no longer just for connecting with friends or watching viral videos. It’s a robust tool for businesses to: Build awareness Drive engagement Generate sales In a country where over 60% of the population is under 25 and highly active online, platforms like Facebook, Instagram, TikTok, and Twitter (now X) offer unparalleled opportunities. For instance, a small fashion designer in Lagos can reach customers in Kano and even globally by leveraging Instagram and TikTok. Platforms You Should Prioritize in Nigeria 1. Facebook With over 28 million Nigerian users, Facebook remains the top platform for reaching a diverse audience. Businesses can run targeted ads to specific demographics, such as age, gender, location, and even interests. 2. Instagram Visual-driven, perfect for fashion, food, and lifestyle brands. Over 6 million active users in Nigeria, mostly urban, tech-savvy youth. 3. TikTok The fastest-growing platform among young Nigerians. Great for creating viral campaigns, especially in entertainment and consumer goods. 4. Twitter/X Popular among professionals and politically active individuals. Excellent for building brand authority and engaging in trending conversations. Steps to Harness Social Media Marketing 1. Define Your Goals What do you want to achieve? Awareness? Focus on reach and impressions. Engagement? Prioritize comments, shares, and likes. Sales? Drive traffic to your website or eCommerce store. 2. Know Your Audience Understanding your target audience is crucial. For example: A business targeting students should focus on TikTok and Instagram. A B2B service would perform better on LinkedIn or Twitter. 3. Create Compelling Content Content is king. Nigerians love relatable, engaging, and entertaining content. Use: Videos : Short, captivating clips perform well on Instagram Reels and TikTok. Memes : Incorporating local humor can go viral quickly. Testimonials : Showcase satisfied customers to build trust. Examples of Successful Nigerian Social Media Campaigns Jumia Nigeria’s Black Friday Jumia utilized a mix of TikTok challenges and Instagram ads to drive massive engagement during Black Friday. Zikoko Memes on Twitter (X) Zikoko’s witty, relatable content makes it one of Nigeria’s most-followed social media accounts. Tips for Small Nigerian Businesses 1. Leverage Influencers The Nigerian influencer market is booming. Influencers like Tacha, Broda Shaggi, and Enioluwa have millions of followers. Collaborate with micro-influencers too, as they often deliver better ROI on tight budgets. 2. Optimize for SEO on Social Media Keywords are not just for Google. Use hashtags and keywords in your posts to improve discoverability. For instance, a hair salon can use hashtags like #LagosHairStylist or #NigerianHairGoals. 3. Start Small with Ads With just ₦5,000 to ₦10,000, you can run ads on Facebook or Instagram to reach thousands of people. Experiment with different formats to see what works best. Measuring Success 1. Engagement Metrics Monitor likes, shares, comments, and clicks to gauge how well your content is performing. 2. Conversion Rates Track how many leads or sales come directly from your social media campaigns. 3. ROI Analysis Compare ad spending to revenue generated. For example, if a ₦10,000 ad brings in ₦50,000 in sales, that's a 400% ROI! Challenges and How to Overcome Them 1. Low Engagement Problem: Your posts aren't getting traction. Solution: Study competitors, use trending hashtags, and post at peak times. 2. Lack of Budget Problem : Ads feel expensive. Solution : Focus on organic strategies like TikTok challenges, Instagram Reels, and leveraging partnerships with micro-influencers. Frequently Asked Questions (FAQ) About Social Media Marketing in Nigeria 1. How much does social media marketing cost in Nigeria? Social media marketing costs in Nigeria vary based on factors like campaign goals, platform, and target audience. Generally, small businesses spend between ₦50,000 – ₦500,000  monthly, while larger brands may invest ₦1 million or more  for broader reach and engagement. 2. How to start social media marketing in Nigeria? To start social media marketing in Nigeria, follow these steps: Identify Your Niche & Audience  – Understand your target market. Choose the Right Platforms  – Focus on platforms where your audience is active. Create a Content Strategy  – Develop engaging posts, videos, and graphics. Run Paid Ads (Optional)  – Boost your reach using Facebook, Instagram, or X (Twitter) ads. Engage with Your Audience  – Reply to comments, DMs, and stay active. Track & Optimize  – Use insights and analytics to improve your strategy. 3. How much do social media marketers make in Nigeria? Social media marketers in Nigeria earn between ₦50,000 – ₦500,000+ per month , depending on their experience, client base, and services offered. Freelancers can charge per project, while agencies or in-house roles come with fixed salaries or retainers. 4. What are the 4 P's of social media marketing? The 4 P’s of social media marketing  are: Product  – What you’re promoting (brand, service, or product). Price  – How much you charge for your product/service. Place  – The social media platforms where you market your business. Promotion  – Strategies used to engage and attract customers (ads, content, influencer marketing). 5. Which social media platform pays the most in Nigeria? Currently, YouTube, TikTok, and Facebook  are among the highest-paying platforms in Nigeria. YouTube pays via AdSense, TikTok offers creator funds and brand deals, while Facebook monetizes through in-stream ads and paid content. 6. How much is Facebook marketing in Nigeria? Facebook marketing costs depend on your budget and targeting. The minimum daily ad spend is around ₦500 – ₦1,000 , while effective campaigns typically range from ₦10,000 – ₦100,000+ per month  for better reach and engagement. 7. How much do Instagram ads cost in Nigeria? Instagram ads in Nigeria cost approximately ₦50 – ₦500 per click , depending on your audience size, ad format, and competition. Businesses typically spend between ₦10,000 – ₦200,000+ monthly  on Instagram ads for effective results. 8. How much should I pay a social media marketer? Social media marketer fees in Nigeria vary based on experience and services offered: Beginner:  ₦30,000 – ₦100,000/month Intermediate:  ₦100,000 – ₦300,000/month Expert/Agency:  ₦300,000 – ₦1,000,000+/month Freelancers may also charge ₦5,000 – ₦50,000 per post  or ₦50,000 – ₦500,000 per campaign . Conclusion: The Time to Start is Now Social media marketing is no longer optional - it’s essential for every Nigerian business. Whether you're a small tailor in Ibadan or a tech startup in Abuja, there’s a platform and strategy for you. Don’t let fear or lack of knowledge hold you back. Start small, stay consistent, and watch your business grow. Best, Simon Taki Zaku, Founder, CEO, IbiFoundry.com.ng For Ibifoundry.com.ng/blog

Hi there! Simon Zaku here, founder and CEO, IbiFoundry Limited. Today, we’re diving into a story close to my heart—the untold history of the Jukun people. As a proud Jukun, born in Ibi, Taraba State, I’ve always felt a deep connection to our rich history and vibrant culture. The Untold History of the Jukun People: A Legacy of Nigerian Strength and Culture Yet, much of our story remains untold to the world. So, I’m here to change that. Let’s uncover the roots, resilience, and cultural beauty of the Jukun people—a tale that spans centuries and highlights a heritage worth celebrating. Who Am I? Simon Zaku Taki, A Jukun by Birth, By Heart Who Be Jukun People? You don ever hear of Jukun before? If you never hear, no wahala. Today, I go open your eyes to some deep things about Jukun traditions, their unique names, and some FAQs wey go make you sabi dem well. Me, I no just dey write this from nowhere. I be Jukun myself, from Ibi, Taraba State. So, this na my people, my roots, and my culture. Jukun people no too dey popular for mainstream media, but dem get rich history wey many never even scratch surface. So, make we dig in. My name is Simon Zaku Taki, and I’m a proud Jukun. I was born in Jalingo, the heart of Taraba State, where my journey into life and culture began. Who Am I? Simon Zaku Taki, A Jukun by Birth, By Heart Growing up, my experiences weren’t confined to just one place. My childhood was shaped by the rich and diverse communities of Jalingo, Wukari, and Ibi, where I spent most of my formative years. My primary education began at New Era Primary School in Jalingo, a place where I learned foundational lessons that still guide me today. But school wasn’t the only thing that defined my early days. Every holiday, my family and I would travel to Ibi, Wukari, or Dampar, immersing ourselves in the vibrant traditions, landscapes, and people of these towns. These holiday trips weren’t just a change of scenery; they were a window into the essence of Jukun life, helping me understand and cherish the culture that flows through my veins. As someone who has lived and experienced life across these towns, I’ve grown with a deep sense of connection to my roots. This connection fuels my passion for sharing the untold stories of the Jukun people—our struggles, triumphs, and rich heritage, which continue to inspire us today. It’s this passion that gave birth to IbiFoundry, a platform where we can celebrate, preserve, and share stories that matter—stories that not only showcase our culture but also inspire others around the world to explore the beauty of Nigeria and Africa. Let’s dive deeper into the untold history of the Jukun people—a history that resonates with pride, resilience, and the promise of a brighter future. Who Are the Jukun People? The Jukun people are one of Nigeria’s oldest ethnic groups, primarily located in Taraba, Benue, and parts of Nasarawa and Adamawa States. Their historical capital, Kwararafa, was a major political and military power in the precolonial Sahel, influencing much of northern Nigeria. Jukun tradition connects them to the Middle Niger Valley, and oral histories trace their origins to a legendary ancestor, Aku Uka, regarded as both a spiritual and political leader. Today, the title "Aku Uka" still exists, representing the paramount ruler of the Jukun people in Wukari. The Rise of the Kwararafa Kingdom At the height of its power, the Kwararafa Kingdom was one of the most formidable empires in precolonial West Africa. Between the 14th and 17th centuries, the Jukun and their allies held sway over vast territories, from modern-day Cameroon to the Hausa states of northern Nigeria. The kingdom was known for its military prowess, regularly clashing with the Bornu Empire and even launching daring raids into Kano and Zaria. However, unlike many conquerors, the Jukun emphasized cultural integration, forging alliances and fostering trade. Jukun Culture and Traditions The Jukun are deeply spiritual, with their traditional religion centered around ancestral worship and the veneration of Chido, the supreme deity. Festivals like Puje and Kuva are celebrated to honor their gods, ancestors, and the changing seasons. These ceremonies are marked by elaborate dances, masquerades, and the use of sacred objects. The Jukun language, part of the Benue-Congo family, reflects their deep connection to their environment and history. Despite modern influences, the language is preserved through oral storytelling, songs, and proverbs. Jukun people na one of the ancient tribes for Nigeria. E get strong belief say dem be descendants of the famous Kwararafa Kingdom, wey rule large part of Northern Nigeria centuries ago. Today, dem dey mainly for Taraba, Benue, and parts of Nasarawa, Adamawa, and even Cameroon. 1. Traditional Leadership System Jukun people respect hierarchy well well. Their traditional ruler na Aku Uka , wey dey based for Wukari, Taraba State. This title no be small thing—e be like oba, emir, or king for other places. The Aku Uka dey hold spiritual and political power over Jukun land. 2. Festivals and Spiritual Beliefs Jukun people get strong traditional religious beliefs. Dem believe in supreme being (Chido or Aondo) and respect ancestors well. One big festival wey dem dey do na Puje festival , wey be celebration of culture, tradition, and ancestral spirits. 3. Marriage and Family Life For Jukun land, marriage na serious matter. Before man go fit marry woman, e go do proper introduction, pay bride price, and do traditional rites. The family system dey strong, and polygamy no too be big deal. 4. Art, Music, and Dance Jukun people sabi express themselves through art, especially sculpture and body painting. Dem get unique dance styles, including war dances and masquerade performances wey dey shake ground during big events. Key Aspects of Jukun Culture: Agriculture : The Jukun have historically thrived as farmers, cultivating millet, guinea corn, and yams. Art and Craftsmanship : Their pottery, weaving, and wood carvings are renowned for their intricate designs and cultural symbolism. Family Structure : Kinship remains central, with elders holding significant influence in decision-making and conflict resolution. Challenges and the Jukun Today Despite their rich history, the Jukun people face modern challenges, including conflicts with neighboring communities, political marginalization, and the erosion of their traditional practices. Efforts to document and celebrate Jukun culture are crucial to preserving their identity. Today, Jukun leaders, historians, and youth groups are working tirelessly to revive their heritage. This includes promoting Jukun art, language, and historical landmarks to both local and global audiences. Jukun Names and Their Meanings Jukun names dey always get deep meaning. E fit reflect spirituality, history, nature, or personal destiny. Below na some common Jukun names and wetin dem mean: Aondohemba  – "God's gift" Nyamkyume  – "Blessings from above" Terhemba  – "God has given" Shagbaor  – "Light of the people" Adakole  – "Father’s wealth" Torkuma  – "Born at night" Iorlaha  – "People of wealth" Atume  – "God is watching" Ikyoive  – "God’s power is mighty" Yaji  – "Strong warrior" Shidoh-yiku  – "God is king" Shidoh-fakhim  – "God has answered my prayers" Apaiku  – "Human being is king" Asoh-shidoh  – "God's gift" Tabyeh  – "Throw it away" Wani  – "Tired of worshipping" Shidoh-yini  – "There is God" Dochu-fazyi  – "A listening ear" Ngbede  – "Thank God" Yikhe/Yipe  – "Female twins" Jukun names dey tell story of where person come from and wetin e stand for. If you meet Jukun person, ask am wetin im name mean, e go surprise you. Frequently Asked Questions About Jukun People 1. Which state Jukun people dey mostly? Jukun people dey mostly for Taraba State, but you go still see dem for Benue, Adamawa, Nasarawa, and some parts of Cameroon. 2. Jukun na Hausa or Fulani? No o! Jukun no be Hausa or Fulani. Dem be separate ethnic group with their own language, culture, and traditions. 3. Wetin be Jukun traditional food? Dem like foods like tuwo (swallow)  with soup like kunun gyada (groundnut soup) or beniseed soup. Some Jukun communities also like roasted fish and special local drinks. 4. Jukun people dey speak wetin language? Jukun people dey speak different dialects under the Jukunoid language family. Some of dem sabi Hausa, Tiv, or English, but their original language na Jukun. 5. E get connection between Jukun and Kwararafa Kingdom? Yes, Jukun people be direct descendants of Kwararafa Kingdom, one of the most powerful empires wey rule Northern Nigeria in the past. 6. How person fit join Jukun festival? If you wan experience Jukun culture, visit Taraba during Puje Festival. E dey happen once in a while and e be big celebration. Na so e be, my people! Jukun culture na something wey no too dey mainstream, but e get deep meaning and rich history. If you sabi Jukun person, greet am well because we be people of honor. I hope say you don learn something today. Conclusion - Tell Us Your Nigerian Story I hope this article inspires you to learn more about the beauty of Nigeria’s diverse cultures. To stay connected, follow us (@ibifoundry) on LinkedIn, X, and Instagram. Let’s keep these conversations alive—drop a comment below if you enjoyed this piece or have insights to share about Jukun history. Looking for more inspiring Nigerian stories ? Sign up for our IbiFoundry Newsletter and be the first to explore more untold tales and guest posts like this one. Together, we’re building a platform that celebrates the best of Nigeria and Africa! Let’s hear your thoughts—what’s your favorite part of Jukun history? Comment below and let’s discuss!